Kongress 2012
Themen Highlights:
- Facebook Commerce
- Gamification
- Social Media Monitoring & Analytics
- Social CRM
- Employer Branding
- Community Management
- WEB²/WEB 3.0 Business Technologie
- Social Media Kampagnen – Best Practices
- Social Business Production – Crowd Sourcing
- Community Sales – Group Buying
- Location based Services
- Mobile Social Web
- Mobile Commerce
SPECIAL:
Gamification für Unternehmen
Dr. Mario Herger,
Senior Innovation Strategist & Global Head of Gamification,
SAP Labs LLC & Enterprise-Gamification.com
Referenten aus folgenden Unternehmen:

BE VIACOM

Beiersdorf

Business Intelligence Group

Coca-Cola

Deutsche Bahn

Deutsche Post DHL

DLR

Groupon

Healthcare meets Socialmedia

MicroStrategy

MicroStrategy

Oracle Deutschland

Robert Bosch

Sanofi-Aventis

SAP Labs

Siemens

Volkswagen


Prof. Dr. Marc Drüner,
Professur für Marketing und Innovationsmanagement Steinbeis-Hochschule Berlin, Media Management, Geschäftsführender Gesellschafter der trommsdorff + drüner, innovation + marketing consultants GmbH und







